PK Test เปิดกลยุทธ์ “กาแฟพันธุ์ไทย” เร่งเครื่องสู่ F&B ปูทางก่อนเข้าตลาดหุ้น

efinAI

ในโลกธุรกิจที่ไม่มีอะไรแน่นอน การปรับตัวคือหัวใจสำคัญ “กาแฟพันธุ์ไทย” (Punthai Coffee) จากการเป็นเพียง “ร้านกาแฟในสถานีบริการน้ำมัน” สู่การเป็น Lifestyle Food & Beverage เต็มรูปแบบ คุณอนันต์ รัตนมั่นคง Vice President of Food & Beverage Services Group บริษัท กาแฟพันธุ์ไทย จำกัด บริษัทย่อยในเครือ บริษัท พีทีจี เอ็นเนอยี จำกัด (มหาชน) หรือ PTG ได้ถ่ายทอดถึงกลยุทธ์ใหม่ ที่เดินหน้าต่อยอดแบรนด์สู่ธุรกิจอาหารอย่างจริงจัง ผ่าน “ก๋วยเตี๋ยวเรือพันธุ์ไทย” เพื่อเพิ่มศักยภาพธุรกิจ Non-Oil ของ PTG ก่อนก้าวสู่ตลาดหลักทรัพย์ฯ

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